Communicating climate aware behaviour to young people in Austria
Abstract
The overall aim of this project is to enhance the outreach of climate change communication in Austria towards young people by shifting communication towards the benefits of a climate aware behaviour. AUTreach aims to support the climate change community with effective communication of cc adaptation and mitigation options and concrete actions, especially communicating to the target group of young people. CC mitigation and adaptation communication to young people needs to address their interests, intrinsic values and be connected to their every day´s life. Hence, AUTreach develops together with representatives of the target group (young people) a “toolbox” which supports and leads to effective communication of cc adaptation and mitigation to young people.
climate change communication young people
Publikationen
Project staff
Thomas Lindenthal
Dipl.-Ing. Dr.nat.techn. Thomas Lindenthal
thomas.lindenthal@boku.ac.at
Tel: +43 1 47654-99103
Project Leader
01.05.2014 - 12.05.2014
BOKU partners
External partners
Österreichisches Institut für Nachhaltige Entwicklung
none
partner
Federal Environment Agency
none
partner
Climate Outreach Information Network
none
partner