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Gewählte Publikation:

Cerjak, M; Haas, R; Brunner, F; Tomic, M.
(2014): What motivates consumers to buy traditional food products? Evidence from Croatia and Austria using word association and laddering interviews
BRIT FOOD J. 2014; 116(11): 1726-1747. FullText FullText_BOKU

Autor*innen der BOKU Wien:
Haas Rainer
BOKU Gendermonitor:


Find related publications in this database (Keywords)
Croatia
Motives
Austria
Free association
Laddering technique
Traditional food


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