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Gewählte Publikation:

Meixner, O; Knoll, V.
(2012): An expanded model of variety-seeking behaviour in food product choices
BRIT FOOD J. 2012; 114(10-11): 1571-1586. FullText FullText_BOKU

Autor/innen der BOKU Wien:
Knoll Viktoria
Meixner Oliver
BOKU Gendermonitor:


Find related publications in this database (Keywords)
Consumer behaviour
Brand loyalty
Consumer choice
Food consumption
Brand management


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