Journal articles
Quick, simple and reliable: forced binary survey questions
Dolnicar S, Grun B, Leisch F. Quick, simple and reliable: forced binary survey questions. International Journal of Market Research. 2011;53(2):231-52. doi:https://doi.org/10.2501/IJMR-53-2-231-252
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BOKU Autors
Friedrich Leisch
Univ.Prof. Dipl.-Ing. Dr.techn. Friedrich Leisch